Franchise Marketing 360®

Get more sales with the #1 franchise marketing platform & website designs.

The best marketing platform & websites for franchisors and franchisees.

Franchise Marketing 360® is the best marketing and website platform for driving sales. Hands down, no other marketing solution, service or software does everything the Franchise Marketing 360® platform does. Franchise Marketing 360® is extremely affordable and has plans to fit any size budget or number of locations. Franchise Marketing 360® is a turnkey, fully managed solution. Work with a dedicated Marketing Executive who is a certified digital marketer. Generate more new sales with the software and services built within the Franchise Marketing 360® platform.

Plans & Pricing

Included in the most powerful
franchise marketing platform.

The Franchise Marketing 360® platform is an intelligent combination of digital marketing software and dedicated marketing services. It's extremely affordable, powerful and full-service. There's simply nothing else like it.
It's everything you need to generate sales and grow your franchise.

UXi® Rainmaker Websites

Convert more visitors into sales by leveraging the best websites & landing pages.

Learn More

Natural Listing Ads®

Earn more organic sales & higher keyword rankings with the leading SEO software program.

Learn More

Top Placement Ads®

85% of prospects click on the top 3 ads on Google & Bing. Use the #1 program to get there.

Learn More

Retargeting Ads®

Prospects visit many websites before picking a brand. Retargeting motivates them to pick yours.

Learn More

Social Targeting Ads™

Understand the social profile of your prospects and use this data to capture new sales.

Learn More

Local Listing Ads™

Add, update, sync, enhance and monitor your franchise locations across hundreds of local sites.

Learn More

Top Rated Local®

Control your reputation online and protect your brand with the Top Rated Local® or National program.

Learn More

On-Demand Marketing Services

Leverage world-class marketing talent like marketers, designers, writers and video pros on demand.

Learn More

Contact Relationship Management

Manage your contacts with the easy to use and powerful Marketing 360® CRM.

Learn More

Social Media Management

Spend your valuable time running your business and let us take care of growing your social presence!

Learn More

Email Marketing 360

Easy to use, fully integrated tool for email marketing and automation.

Learn More

SMS

Easy to use, fully integrated tool for text message marketing and automation.

Learn More

Plans & Pricing

Plus, request a live demo.

Wow, it's easy.

With Franchise Marketing 360®, all the work's done for you!

A dedicated Marketing Executive will manage and optimize your marketing campaigns and website for you. Simply login to Marketing 360® at any time to monitor results. Or, call or email your Marketing Executive whenever you'd like. Spend as much or as little of your own time improving your marketing and website by leveraging the power of the Marketing 360® platform and the talents and time of your Marketing Executive who is a certified franchise marketing expert.

Market Multiple Franchise Locations with One Software Platform

Multi-Location Franchise Marketing Software

Franchise marketing has an advantage that is also a challenge.  Different franchisee locations have similar marketing requirements and strategies, which gives the advantage of being able to use the same basic campaigns for all the locations.  The challenge is finding a way to manage them that takes advantage of the similarities while separating for the different locations.

Franchise Marketing 360®

The Franchise Marketing 360® software system is built to take advantage of having a centrally driven marketing message that can be pushed out to franchisee locations.  This system makes it easy to measure and monitor all locations on one franchise marketing software system.  You can:

  • Track keyword rankings for searches in each local marketing
  • Manage paid search marketing (SEM) on multiple accounts from one platform
  • Track organic rankings (SEO) over-time for each location
  • Track conversion data for each location
  • Use the same interface to request website updates, budget changes, content edits, or video production
  • Update local directory listings for all locations on one platform

In short, the Franchise Marketing 360® system lets franchisors ensure brand message and quality of marketing across locations.  For franchisees, it provides a fully managed, turnkey marketing solutions that tracks the data they care the most about.

7 Questions to Ask About Franchise Marketing

Every marketing campaign has challenges that relate to the following questions.  As you start a campaign for your franchise marketing, you should be able to answer these questions with clarity.

Who is your target audience?

  • What are their needs and how do they connect to your offer?
  • What are their demographics and characteristics?
  • Do you have a narrow focus, or are you trying to reach “everyone”? (if you’re trying to reach everyone, start again).

How will you reach your audience?

What is your unique sales proposition?

  • How does your offer solve a specific problem of your target audience?
  • How do you differ from your competition?
  • Are you competitive on price and perceived value?
  • How does your story connect on an emotional level?

What fears/objections will prevent action?

  • Budget/price?
  • Desire to make a change?
  • Reaching the decision maker?

When do you expect people to act?

  • Do you have a compelling call to action?
  • Do you have a plan to nurture leads through a longer sales cycle?
  • How do you move people from “maybe later” to “now”? (“maybe later” is much easier for the prospect)

Why will people tell their friends about you?

  • Do you have a plan to get positive testimonials and online reviews?
  • Can you create social media buzz about your franchise?
  • What’s the main benefit you offer that will motivate referrals?

As you answer these questions, you’ll begin to form connections that are the basis of a strong marketing plan.

If you have gaps, they’re likely to become costly later.

If you’re not sure about your answers, contact a franchise marketing expert.  Get a good sense of your answers before you invest in marketing.  You’ll save time and money in the long-run.

Inbound Marketing Bounds Ahead

Where is the marketing world heading?  Where are leads, and how to you attract them to your business?  Is it better to push out advertising, hitting large population segments to find the people who need you, or to pull them in so they can reach out to you when they have the need?

To find or to be found, that is the question

And one you better answer better than Hamlet answered his.

The End of Interruptive Marketing

Cold calls:  caller ID and telemarketing blocking lists.

TV commercials:  TIVO those things out.

Push marketing–also called outbound marketing–that interrupts people is in serious decline.  Expectations have changed.  In truth, nobody ever liked cold calls from telemarketers.  But there was a time when businesses had to cold call.   Commercials were the norm, but TIVO and Netflicks are doing away with their effectiveness.

In fact, many types of push marketing, from billboards to radio spots, are in risk of become an anachronism.

Expectation have changed.

Pull marketing–also called inbound marketing–draws people into your business when they have the need.  

Inbound marketing more specifically refers to leads that search out information and services because they have an active need.

The keyword here is search. The technology that transformed how consumers search?  A little old company know as Google.

Franchise Marketing 360® is software program combined with professional services designed to build an effective inbound search marketing campaign.  We help you build the three pillars of inbound marketing:

  • Visibility on search.  If you’re not on page 1, you probably won’t get found.
  • Persuasive content.  Your ads and your website must give leads a reason to contact you.
  • Professional website.  A franchise website that makes you look like the best option and is user friendly will get you the most new leads. 

    And the software platform of Marketing 360® makes it easy to track results on multiple websites for different franchise locations.

    The game has changed.  You can hunt for business.  But the best ROI comes to the business that let’s leads come to them.

Related articles from our blog.

Why Franchising is Attractive

If your a franchiser looking for franchisees, it’s worth considering what’s attractive about franchising and how you can integrate that into your marketing message.   An businessman looking to start a pizza restaurant has two choices.  He can either start … Continued

Franchisers Are Entrepreneurs

Here is a consideration if you’re thinking of franchising your business:  there is no such thing as a franchiser who’s a freelancer. Freelancing and franchising are mutually exclusive.  When you freelance, you cannot franchise your business. Because a freelancer is … Continued

Originality Saturation

Just how open are some markets to franchising?  How much demand is there? Have we hit saturation with take-and-bake pizza shops yet?  Or sub sandwiches? Are we still waiting for the best health center franchise?  Is the need even tapped … Continued

IFA 2016 Convention – Marketing, Marketing, Marketing!

It’s no surprise that marketing was at the top of everyone’s lists at this year’s IFA Convention, digital marketing more specifically. Digital marketing is clearly becoming a bigger and bigger priority, one that most franchisors understand they need. So why … Continued

Plans & Pricing

Plus, request a live demo.